Most podcasts launch without the two most important things they need to reach the right people and realize a return on investment.
A marketing strategy for creating content that connects with your target audience.
A production strategy for the logistics of recording and promoting their content.
We want to make sure your podcast has everything it needs to find its audience and grow.
That’s why we created the Podcast Launch Box. This package of services delivers everything you need to build your podcast on a firm, strategic foundation.
Our Podcast Launch Box service is delivered in partnership with Brand3 Marketing. Together, our teams walk you through a discovery process that delivers the essential, strategic building blocks for your podcast as well as a roadmap for marketing and producing your show.
The Forge Podcast Launch Box includes the following . . .
Ideal Listener Persona / Transformation
Competitive Podcast Market Analysis
Podcast Title & Description / Brand Narrative
Podcast Marketing Messaging Guide
Podcast Elevator Pitch
Content Style Guide
Introduction w/ Licensed Music
Podcast Graphic / Motion Graphics
Recording Equipment (USB Microphone / Headphones)
Podcast Episode Preparation Worksheet
Recording Preparation Checklist
Launch Promotion Strategy Guide
Guest Pitch Guide
Podcast Marketing Roadmap
Even with a clear strategy, many creators find themselves struggling to continue creating regular episodes due to the time-intensive workload of podcast creation. Most podcasts fail to even get past 10 episodes.
Technical details can quickly slow down production. Your audience expects you to show up on a consistent basis with clear and professional audio and video content.
Don't settle for the DIY approach.
Let our team chart a clear a path to success.
Our Production & Management provides all the support for each episode to keep your podcast showing up on time while keeping your schedule free to create content and build your brand.
Forge Podcast Production and Distribution includes the following . . .
Audio and Video recording support of each episode (up to weekly) in person or through online platform
Editing / production of audio and video for each podcast episode (up to weekly)
Show notes / transcript of each episode with links as appropriate
Generation of podcast in final audio and video format
Distribution of show to all primary podcast platforms (Apple, Spotify and more) and YouTube for video podcast
Podcast analytics (downloads, listener location, platforms, etc.)
Web player to embed show directly onto your website
Annual podcast reviews and ongoing strategic discussions as needed
Three (3) Social Media assets to be created for each episode (graphic, audiogram, video clip, stories, reels, etc.)